New England Aquarium

Central Wharf
Boston, MA 02110
www.neaq.org

Date Posted:
February 05, 2019

Region:
Central Massachusetts

Category:
Development/Fundraising

Type:
Full-Time

Membership Engagement Officer

Description:

Supporting the New England Aquarium's mission and the Development Department's fundraising goals, the Membership Engagement Officer is an integral part of the Membership team responsible for conceptualizing and implementing effective communication and engagement strategies that build loyalty, generate revenue, and advance the Aquarium's mission. This includes providing exceptional member and donor service, sales, and stewardship, representing the department with the highest degree of professionalism to both internal and external audiences, and taking an active role in marketing efforts, events, and cultivation activities that build a robust donor pipeline and ensure the financial security of the organization. Please note the aquariums fiscal year end is on December 31st.


*A cover letter is required in order to be considered*

Schedule
Monday Friday, approximately 35 hours weekly with the understanding the position will require some early morning, evening, and weekend events.

Essential Functions

1. Assist the Membership Director in developing and managing an annual revenue and programmatic expense budget; contribute to the establishment of near- and long-term strategy to ensure program sustainability and growth; plan and execute tasks to meet departmental objectives to grow membership enrollment and to encourage participation and loyalty, including additional unrestricted gifts.

2. Take a lead role in the day-to-day management and growth of a comprehensive and integrated engagement strategy comprised of communications and events that attract, steward, and retain members and donors, monitor the operations, make recommendations for improvements and scale program.

3. In partnership with the Membership Director, Development leadership, and Marketing & Communications colleagues, create and implement a robust direct mail and digital strategy to raise the philanthropic profile of the NEAq, improve member and donor acquisition and retention rates, and raise unrestricted revenue in support of the Aquarium's mission.

4. Provide technical and strategic leadership in creating and coordinating all Membership e-communications; produce appealing, branded messages; and improve the Aquarium's online experience for members and donors in service of increasing our online member/donor revenue year over year.

5. Collaborate on the content development and creation of Membership marketing, solicitation, fulfillment, and stewardship marketing and communication materials.

6. Ensure timely and accurate fulfillment of Membership materials in partnership with the Membership and Development Operations team as well as outside vendors.

7. Provide back up support to the Membership Coordinator managing daily service to our 20,000+ member households and donors, representing the Aquarium in a prompt, professional, accurate, and friendly manner.

8. Administer or assist as needed to ensure the success of all Membership cultivation and stewardship efforts. This includes working at all member events and positioning Membership and partner departments for the operational success of site sales during school vacation weeks and other peak visiting days.

9. As part of the Development team, coordinate with internal partners to identify member-pool prospects for higher levels of member/donor engagement with the Aquarium, as well as means and strategies for stewardship and pipeline growth.

10. Assist, as necessary, with cultivation and stewardship efforts for The Tide, a fledgling NEAq Young Professionals group focused on identifying and cultivating future Aquarium supporters and leaders.

11. Serve as an internal ambassador of the Membership department, representing the department in a friendly, professional manner to facilitate partnerships, provide Membership training as appropriate, and advance a culture of philanthropy within the institution.

12. Assist with the concept development and implementation of member recognition programs.

13. Create, generate, and analyze reports, as needed, to assess Membership programs and make recommendations for improvements.

14. Collaborate with Director and Membership Coordinator to create, implement, and maintain department policies and procedures, as necessary.

15. Other position-related duties as assigned by Director.


Qualifications:


Minimum Training and Experience

  • Requires a Bachelor's degree, five years of membership, event, marketing, customer service or related experience, or an equivalent combination of education and experience.

Knowledge, Skills and Abilities

· A good knowledge of member service and/or non-profit development is required

· Proven experience with Microsoft Office, The Raiser's Edge, eMarketing applications (ideally Luminate), and point of sale systems. A working knowledge of HTML, CSS, and JavaScript helpful

· Strong organizational and problem solving skills required

· Ability to establish and maintain effective working relationships institutionally as well as with colleagues, members/donors and vendors

· Knowledge of best practices and experience with direct mail and digital communication

· Ability to organize and execute event strategies designed to enhance member/donor commitment

· Exceptional phone manner as well as written and oral communication skills required

· Ability to work independently and as part of a dynamic, collaborative team

· Demonstrated experience writing and strategizing traditional and web/digital communications

· Good sense of humor and inquisitive natures

· Flexibility to work weekends, evenings, and holidays as required

· Interest in ocean conservation preferred.


How To Apply:

For more information and to apply online please visit:http://neaq.applicantpro.com/jobs/

New England Aquarium is an equal opportunity/affirmative action employer committed to diversity in the workplace. EOE/M/F/Vet/Disability

Apply by:
February 17, 2019
About this Organization:
Founded in 1969, the New England Aquarium is a global leader in ocean exploration and marine conservation. The Aquarium is redefining what it means to be an aquarium: combining education, entertainment and action to address the most challenging problems facing the ocean. Through a wide variety of educational programs and conservation initiatives, we make a lasting impact globally.