GrubStreet is at an exciting moment of growth
-- in terms of community impact, visibility and reach. Over the next few years,
we envision building a narrative arts center, curating events for stage all
year long, and becoming larger players in Boston’s civic and cultural
landscape. Our marketing needs will be growing significantly and we are looking
for a creative and enthusiastic Marketing Coordinator to join our marketing
To succeed in this role, you’ll need to be
highly creative, self-starting, curious, and well-organized. We’re looking for
a team player who is also an amazing writer. The Marketing Coordinator will
report to the Marketing Manager and will work directly with all departments
across the organization, as well as GrubStreet instructors, volunteers, and
Supports Marketing Manager in the
promotion of departmental campaigns and events, including social media, email,
print and the web.
Coordinates day-to-day postings
and communications across social channels.
Updates print and digital
marketing collateral, including flyers, brochures, social media images, and
With Marketing Manager, assists
with branding efforts and the creative and marketing aspects of building a new
Writes copy and utilizes MailChimp
to build and deliver newsletters and emails.
Helps measure marketing campaign
effectiveness, and gains insights to optimize performance.
Assists with advertising
campaigns, including Facebook, Twitter, and Google AdWords.
Updates monthly analytics for
website, blog, and social media.
Updates marketing budget with
charges as they occur.
Trains and supervises the
marketing assistant including overseeing day-to-day workload and conducting performance
Build, track performance, and
update reports for advertisements.
Provides monthly data from the
database to the senior marketing manager for reporting.
Administers the GrubStreet blog,
including contributor correspondence, proofreading posts, building blog posts
and submitting contributor payments.
BA/MA in Marketing,
Communications, English, or a similar field
Interest or involvement in
Boston’s literary community
Demonstrated experience with
social media platforms and tools
Knowledge of the Adobe Suite
(Photoshop, InDesign, etc)
Experience with Google Analytics
and other reporting tools
Experience with online advertising and email marketing
tools is helpful, but not required