New England Wild Flower Society

180 Hemenway Road
Framingham, MA 01701
www.newenglandWILD.org
cbennett@newenglandWILD.org

Date Posted:
August 07, 2018

Region:
Eastern Massachusetts

Category:
Public Relations/Marketing

Type:
Intern

Marketing Intern

Description:

About the Organization

The mission of New England Wild Flower Society is to conserve and promote the region’s native plants to ensure healthy, biologically diverse landscapes. Founded in 1900 as the Society for the Protection of Native Plants, New England Wild Flower Society is the nation’s oldest plant conservation organization and a recognized leader in native plant conservation, horticulture, and education.

The Society’s headquarters, Garden in the Woods, is a renowned native plant botanic garden in Framingham, Massachusetts, that attracts visitors from all over the world. From this base, 25 staff and more than 700 volunteers work throughout New England to monitor and protect rare and endangered plants, collect and preserve seeds to ensure biological diversity, detect and control invasive species, conduct research, and offer a range of educational programs. The Society also operates a native plant nursery at Nasami Farm in western Massachusetts and has six sanctuaries in Maine, Massachusetts, New Hampshire, and Vermont that are open to the public.


About Public Programs

New England Wild Flower Society has one of the largest programs in native plant education in the country. We offer hundreds of courses, workshops, lectures, and field trips each year, in which you can learn about native plants, explore hotspots of plant diversity, be inspired by gardens, and design your own landscapes. We also lead fascinating trips to botanically rich areas around the world.

Our professional certificate programs in native plant studies offer basic and advanced certificates in Field Botany and Native Plant Horticulture and Design, appropriate for all lifelong learners. Graduates of the certificate program apply their knowledge and skills to fields ranging from conservation to landscape design, management, and planning.

Throughout the region, our online classes serve as a resource for plant lovers. Our user-friendly, interactive web application Go Botany enables everyone from beginners to professionals to discover and identify thousands of plant species in the New England flora. At Garden in the Woods, we provide school programs and tours for thousands of people.


The Position

The Marketing Intern works as an integral member of the Public Programs team at our headquarters, Garden in the Woods, in Framingham, MA.

The Society is interested in increasing the visibility of its public programs. We are seeking a college junior or senior (or a recent graduate) majoring in marketing, communications, or a related field for a part-time internship opportunity. The applicant should have well-developed verbal and written communication skills and the ability to work independently.


The Marketing Intern may contribute to such projects as performing audience market analysis, refining communications databases, tracking and reporting on target numbers, building digital community, streamlining program publicity, and providing information about the organization’s mission all over the region. The position offers a creative working environment and many learning opportunities.


Under the supervision of the Director of Public Programs, internship tasks may include but are not limited to the following:

Upload Society program listings to external web site calendars

Post on social media outlets such as Facebook and Twitter

Monitor program registrations and communications about the Society

Use and add to the existing marketing database of targeted external calendars, web sites, blogs, social media contacts, partners, businesses, etc.

Monitor opportunities for outreach in support of Society offerings

Assist in the creation and distribution of flyers, posters, and other marketing material for programs and major events hosted by the Society

Assist in planning, writing and managing e-blasts and monthly e-newsletters

Collaborate with staff on new ideas, directions, and tools for marketing and communications

Support major programs hosted by the Society

Promote public programs by contacting key media outlets

Help to write and disseminate press releases


Schedule

This position begins in September and ends in December, with intern ideally working the equivalent of two days per week, on weekdays. Scheduling is flexible.


Compensation

$12/hour

Qualifications:

Qualifications

Applicants must be responsible and self-motivated. Preference will be given to those candidates who have the following qualifications:

Marketing, public relations, communications, or English major preferred

Experience and demonstrated interest in social media communications

Good organizational, writing, speaking, and presentation skills

Previous work experience; marketing, public relations, or nonprofit internships preferred

Demonstrated ability to take direction and to work independently

Interest in public programming, nonprofits, and education is a plus

Strong organizational skills, including flexibility, willingness to adapt to change, and attention to detail

Excellent knowledge of and comfort with Microsoft Office (Word, Excel, PowerPoint)

Ability to conduct internet research

How To Apply:

Application Procedure

To apply, please submit a cover letter, resume, and three references (with contact information). Please include your full name in the file name of each document. In your cover letter please include where you found the job posting. Applications should be submitted to:

New England Wild Flower Society, Public Programs

180 Hemenway Rd., Framingham, MA 01701-2699

Email:education@newenglandwild.org


We prefer to receive applications by email.

Apply by:
August 28, 2018
Salary:
$12/hr
About this Organization:
The mission of New England Wild Flower Society is to conserve and promote the region’s native plants to ensure healthy, biologically diverse landscapes. Founded in 1900, the Society is the nation’s oldest plant conservation organization and a recognized leader in native plant conservation, horticulture, and education. The Society’s headquarters, Garden in the Woods, is a renowned native plant botanic garden in Framingham, Massachusetts, that attracts visitors from all over the world. From this base, 25 staff and many of our 1,200 trained volunteers work throughout New England to monitor and protect rare and endangered plants, collect and preserve seeds to ensure biological diversity, detect and control invasive species, conduct research, and offer a range of educational programs. The Society also operates a native plant nursery at Nasami Farm in western Massachusetts and has six sanctuaries in Maine, New Hampshire, and Vermont that are open to the public.